Campaign Attribution
Marketing source & greeting attribution for WhatsApp conversations — CRM data, not Labels.
Campaigns
| Campaign | Channel | Status | Dates | Chats | Leads | Orders | Revenue | |
|---|---|---|---|---|---|---|---|---|
| TikTok Promo Juni camp_tiktok | TikTok | active | 2026-06-01 | — | — | — | — | |
| Shopee Voucher Live camp_shopee | Shopee | active | 2026-06-10 | — | — | — | — | |
| Meta Ads Retarget camp_meta | Meta Ads | paused | 2026-05-15 | — | — | — | — | |
| Organic / Direct camp_organic | Organic | active | — | — | — | — | — |
Greeting Templates
Greeting Aactive
Greeting Bactive
Greeting Cactive
Auto-tagging Rules
| Rule | Match | Campaign | Priority | Status | |
|---|---|---|---|---|---|
| TikTok greeting | contains: halo tiktok | TikTok Promo Juni | 20 | active | |
| Shopee voucher | contains: voucher shopee | Shopee Voucher Live | 20 | active | |
| Meta UTM | utm: fbclid | Meta Ads Retarget | 10 | active |
Test a rule
Paste an inbound message to see the matched campaign / greeting / source.
Manual Attribution
Override attribution on a single conversation from the chat Customer drawer → Attribution. A manual override sets attributionConfidence = manual and wins over auto-matched rules.
Auto matches are tagged Auto; chats with no signal show Unknown.